Summer outdoor events are starting to pick-up around the Susquehanna Valley now that Pennsylvania is entering the green phase of reopening.  Read full story

Since it is unclear when things will get back to normal following COVID-19, planners are looking to create new income streams. Read story here

Cristen Rosinski of Aliber’s Bridal issues a plea to officials to adjust their reopening decisions for niche businesses like hers. See more here

Build a design consultancy with these six tips. Read more here Photo by Annie Gray on Unsplash

Ensure you’re hitting the right marks with these tips. See full story

Blue Dress Barn, a Michigan venue business, claim in all their years in business, this is the first time they’ve had to hire a lawyer. Read story here

Facebook Shops will provide a way for businesses to set up a single store on both platforms. Read more here

Owners of Calavera Cakery in Longview, TX are diversifying with plans for Red Bus Cupcakes, Ice Cream and More. Read more here

The Event Safety Alliance released a free guide that addresses health and sanitary issues that will protect both attendees and staff. Read more here

Here are the most beneficial marketing activities to implement right now. See full story

Losses of wedding-related revenue notwithstanding, florists are hoping for a Mother’s Day comeback. See more here

A how-to guide. See full story

With a ton of creative thinking, small businesses are pivoting in ways large companies can only dream about. See full story

Insightful tips from experienced mentors. See full story

How they are winning at social media during lockdown. See more here

At this time, more people are turning to online content to kill time and seek information. Read full story

Yet another service in the hospitality industry that is suffering. Read more here

There are quite a few things photographers can do to make good use of their time stuck at home right now. Read more here

Here’s a list of unique ways wedding vendors are working with clients. Full story here

Tips on ways to make your existing content continue to work for you. See full story

Several good tips for funded startups, startups seeking funding, and small businesses. See full story

Marketing department roles that are crucial to fill to ensure the best chances of success. See full story

Small businesses should be aware of these seven hot trends in marketing. Read full story

The two most popular web hosts go head-to-head and are evaluated by CNET.com. Read full story

Email marketing helps businesses to acquire and retain customers. Here are the most essential marketing lessons to achieve this. See full story

These key relationship-building marketing strategies will aid in building those connections. Read more here

The top inventory items to stock in 2020. See full story

How to avoid these common mistakes. Read full story

Why it is the most significant milestone of the past decade according to a senior editor and writer at SLR Lounge. Read full story

In order to keep competing in the near future, small business owners need to recognize the upcoming threats and adjust accordingly. Read full story

Growing discontent over issues such as privacy and increasing ad costs are driving some businesses away. Read full story

An under-utilized tool that can help set you apart from the others. See full story

The latest significant trends that are likely to affect your business in the coming year. Read full story

Quick tips to save you money and hassle. Read more here

Planning ahead to avoid undue stresses should be part of the game plan. Full story here

The most recent updates are most impactful to small businesses. Read more here

Which promotional blunders might you be making in your social media efforts? Read more here

Improving your search rankings one step at a time. Read full story

Hints straight from the online small business community. See more here

Six tips to propel your sales team forward. See full story

Facebook claims its ad limits will only affect a small percentage of Pages. See story here

The latest option will allow small business owners to display product catalogs on the app. See full story

This easy guide shows you how to keep a steady flow of clients. See full story

If you want to stand out in the crowd on Instagram, carousel ads can help. See full story

Learn how to create strong and powerful compositions and receive helpful critiques on your work. Read more here

Blogging can be a boon to your business – here’s why. Read full story

Forging solid relationships with your customers throughout the client lifecycle. Read full story

While the setup can feel intimidating, these five key tips can help smooth the learning curve. See full story

Find a conference that suits your schedule from this comprehensive list. See more here

After credit card processor Square announced a rate change, some companies are starting to look at other options. Read full story

Hints from the aviation industry that you can apply to your own business in regards to online presence. Read more here

The singer asserts that her daughter is a “cultural icon” and therefore the event company should be barred from using Blue Ivy in their name. See full story

If you want Google to love your content, follow these tips. See full story

A simple website builder, along with an assortment of marketing tools designed to help small businesses engage in customer research and generate growth, has been launched by the website hosting platform. Read more here

How to understand this valuable strategy. See full story

Tradeoffs of small business digital marketing. Read more here

Be on the lookout for one of the latest schemes. Read more here

Tips for wedding photographers that go beyond a haphazard list of hints. Read full story

What does it take to win against the “giants”? See full story

How to avoid having your messages deleted into oblivion. Read more here

According to a survey by Ooma, Gen Z would rather have direct and personal conversations over all other means of communication. Read more here

The dos and don’ts of endearing your business to wedding venues. See full story

When the average consumer sees 10,000 ads per day, how do you find ways to distinguish your business from all the rest? Read more here

Five tips to market wedding venues successfully. Read more here

Effectively utilizing feedback is invaluable – here’s how dealing with “impossible” people can be a boon to your business. See full story

Here are a few key highlights from the report which uncovered how social media users from across the U.S. interact with brands on social platforms, and the ways those interactions influence their buying decisions. Read more here

The Skift Global Forum will be held over two days at Lincoln Center’s Frederick P. Rose Hall. See full story

The largest photography and imaging event in North America features over 200 exhibitors and brands displaying thousands of the latest equipment, products, and services. Read full story

With the popularity of social media, many photography businesses are left wondering what is the best avenue of marketing and whether or not a website is necessary. Read full story here

A list of reasons why you might want to take your business to Instagram. Read full story

What are the most cost-effective strategies you can use? Read more here

Reasons why marketers must understand the necessity of social media in their content strategy. See more here

The CEO of HubSpot discusses what they are and how to remedy them. Read more here

A guide to the benefits of using Facebook Places. See full story

Discover why you may want to target some low volume keywords by using them in your SEO strategy. Read more here

The following 8 leadership lessons can be learned from the popular series. Read more here

How to find it on your site and what to do about it. See full story

A solid PR strategy is within your grasp with these hints from PR pro D. Channing Muller. Read full story

How to improve the bottom line for your business with these magic words. Read full story

Why the round-the-clock support provided by a chatbot may be just what your small business needs. Read more here

Certain business page info sections will be removed as of August 1 this year. Read more here

Google has been researching how to add in more social platform-type business tools into its search results via its Google My Business profiles. Read more here

Objectives to consider when using videos to market your business. Read more here

13 easy-to-follow tips from the Forbes Agency Council. Read full story

The Supreme Court announced on Monday, that it would not decide on the Oregon wedding cake case of Melissa and Aaron Klein. Full story here

Learn the ideas behind “social proof” and why it is key to your success in the industry. Read full story

A survey by Outbound Engine found that 58 percent of business owners spend less than five hours a week and five percent of their revenues on marketing activities. Read full story

Creating a consistent business message is essential, and linking your company’s social media accounts can help do that. Read more here

Nicole Cady and Desarae Starnes, owners of Downtown Chic in ID, avoided jail time for stealing from clients. Read full story

Here are some go-to tricks for fellow photographers on how to best snap those energetic kiddos. Read more here

Key approaches that can help businesses of all kinds succeed. Read more here

The Team Flower conference will be held next year in Pasadena, CA encompassing retail, growers, designers, publications, wholesalers, and bloggers. Full story here

Several social media professionals and boutique business owners discuss four specific platforms which have delivered results for them and their clients. See full story

These ten direct mail services will help to enhance your marketing efforts. Read more here

Smart marketing is imperative. Here’s how to decide what strategies or tactics will work best for your business. Read more here

A leader in small business solutions, Constant Contact conducted a survey detailing critical success factors. Read more here

According to this study, social media is becoming ever more critical to business success. Read full story

Are you making one of these easy-to-fix errors? See full story

Tips to implement to make things less painful next time around! See full story

—By Meredith Monday Schwartz, CEO of Here Comes The Guide Has this happened to you? You get a steady stream of inquiries from couples interested in your wedding services. You respond quickly to each couple with your info packet. But…