Generation Z is growing up and showing different preferences than the generations before them. Here are some marketing trends to consider to reach them. Read story here

With the popularity of social media, many photography businesses are left wondering what is the best avenue of marketing and whether or not a website is necessary. Read full story here

Networking doesn’t have to be sheer drudgery; here are four fun ways to grow your business. Read more here

A list of reasons why you might want to take your business to Instagram. Read full story

What are the most cost-effective strategies you can use? Read more here

One of the results indicates that brides size 12 and up have very different wedding gown shopping experiences. See full story

The digital shopping experience is being transformed by the use of “shoppable pins” among other features. Read full story

Reasons why marketers must understand the necessity of social media in their content strategy. See more here

The CEO of HubSpot discusses what they are and how to remedy them. Read more here

How to improve the bottom line for your business with these magic words. Read full story

Why the round-the-clock support provided by a chatbot may be just what your small business needs. Read more here

Google has been researching how to add in more social platform-type business tools into its search results via its Google My Business profiles. Read more here

It is forecast that by 2020, social media experiences will become increasingly immersive. Here’s how. Read more here

A survey by Outbound Engine found that 58 percent of business owners spend less than five hours a week and five percent of their revenues on marketing activities. Read full story

Creating a consistent business message is essential, and linking your company’s social media accounts can help do that. Read more here

Key approaches that can help businesses of all kinds succeed. Read more here

How to use apps to save time and improve your marketing. Read more here

A CRM application manages contacts, accounts, leads, opportunities, quotes, orders, service tickets and other points of data entry among other things. Read more here

These ten direct mail services will help to enhance your marketing efforts. Read more here

Smart marketing is imperative. Here’s how to decide what strategies or tactics will work best for your business. Read more here

Are you making one of these easy-to-fix errors? See full story

Scattering yourself willy nilly across all platforms at once can be a recipe for failure. See more here

A lack of money doesn’t have to lead to a lack of marketing. See full story

Based on data from over 18,000 newlyweds who registered with WeddingWire and married in 2018, this report gives an overview of today’s wedding planning journey. See full story

While digital marketing strategies may vary among businesses, there are at least three key benefits to using this type of marketing. See full story

Facebook is introducing an updated version of its Ad Manager app, including a new “cost cap bidding” option for campaigns. Read full story

Are you missing out on the powerful potential of e-mail marketing? See full story

Questions to answer to help you gain insight and propel your business forward. Read full story

Content marketing can help with so much more than just SEO. Here’s how. See full story

BrandMuscle’s “State of Local Marketing” survey reports that paid search is being deprioritized by SMBs in their overall marketing mix. See full story

Everything you need to know about using bots as your business’s automated assistant and marketing aid. Read full story

Cost-friendly ways to get the word out about your business. See full story

Stand out from the competition with these lesser-known tips. See full story

Guidelines to help you choose wisely. See full story

Information on how best to optimize your Facebook ads. Read full story

If you use and/or rely on social media for your business, last Thursday’s outage should have been an eye-opener. Here are the lessons to be gleaned from the “black out”. Read more here

Tips on how to promote your brand to your target audience. Read more here

The most crucial factor for consumers thinking about a purchase are online reviews. Here’s what you need to pay attention to. Read more here

The crowded wedding venue market is trying to think up innovative ways to use and market their spaces. Read full story

The 20 year old logo has been refreshed to reflect a more informal feel. See full story

The research report focuses on target groups of customers to help players to effectively market their products and achieve strong sales in the Global Wedding Jewelry Market. It segregates useful and relevant market information as per the business needs of players. Readers…

Investors are hesitant to take a leap of faith and have sworn off weddings as a category. Read more here

New tactics for small business marketing are emerging – here’s how to explore all avenues. Read full story

Per a study by Wyzowl, 87 percent of businesses now use video as a part of their marketing strategy.  Read full story

Certain brands don’t acclimate well to certain marketing tactics. Here’s how to determine whether or not yours does. Read more here

“Wedding Songs by The Knot,” consists of the most popular first-dance songs. Read more here

Here are five digital marketing trends business owners can expect to see this year. See full story

There is a boom in vertical videos. Here’s why. Read full story

The latest average wedding cost is based on 6,792 survey samples collected from January 1, 2018 through December 31, 2018. See full story

Based on searches seen in the last three months, Etsy has compiled a list of the latest must-haves. Read full story

Reasons why brands need a solid conversational marketing plan in today’s world. See full story

An integrated messaging inbox could make life easier for businesses by enabling Page managers to respond to Instagram Direct messages and Facebook Messenger interactions all in one place. Read full story

If you have a tight budget, try these ideas to boost your business. Read more here

Avoid wasting money needlessly. Here’s how. See full story

The fact that SEO “rules” change constantly don’t make it easy for any business to keep up. Here are some tips for this year’s predicted trends and what to look for. See full story

Keep these things in mind while preparing your social media strategies for 2019. Read more here

With the Diamond Source Initiative, Tiffany will offer 100% geographic transparency by using a laser etching that’s invisible to the naked eye. Read more here

Photographer James Day and videographers Shaun and TJ of Lemon Tree Film House designed a fabulous surprise for their client. Read full story

A quick read to keep up with the latest important developments. Full story here

Relevant marketing strategies to help you get ahead this year. See full story

The largest wedding retailer in the United States created a new marketing campaign showing a same-sex couple in a television ad. Read more here

The advantages to link-building and how to successfully drive traffic to your site. Read more here

Tips for getting yourself noticed on the front page of Google. Full story here

Reasons why your business should monitor analytics right from the very start. Full story here

By: Max Elliot November 29, 2018 LPInformation.biz came with a new study titled Global Diamond Jewelry Market Analysis 2012-2017 and Forecast 2018-2023 which is an in-depth study and analysis of the market, shading light on many noteworthy points and trends. Our industry experts,…

The current crop of newly married couples are in search of something different. See full story

Tips on protecting your time and resources. Full story here

A handy cheat sheet to help you run a successful event marketing campaign. Read more here

The global “Customized Wedding Ring market” research report initiates a comprehensive analysis of the global Customized Wedding Ring market. It offers the analysis of the rate of development of the market in the estimated time period. Offering a brief outline,…

Tips on how to create engaging pins that can help grow your business. See full story

With Instagram having 1 billion monthly active users worldwide, it’s a good idea to utilize the best tools available to ensure your success. Read full story here

93% of marketers claim that they have new customers, courtesy of videos. See full story

Phone calls are projected to come back into fashion. Is your business ready for it? See full story

Is your brand thriving or ailing? Six questions to ask yourself. Full story here

The philosophy and basic theories of marketing remain the same, despite the many changes. Full story here

If you want to stay out of trouble, here are some definite mistakes to avoid. See full story

Here’s why and what to do about it. Full story here

A new Animoto survey released its consumer and marketer trends report indicating video ads are the top way that consumers find out about a new brand. Read more here

Four important insights into marketing to this important up-and-coming generation. See full story

Only 48 percent of marketers attribute any return on investment in social media according to the Data and Marketing Association. Full story here

Even if you’re on a shoestring budget, there are things you can do to keep afloat. See more here

An exhibit by Interval House at a Toronto Bridal Show reveals situations involving abuse and asks for donations. See full story

There are a plethora of fake holidays created for marketing purposes, but there are at least five that stand out from the rest. Read full story

Ways to make a thorough analysis of your marketing plan. Full story here

The Global Wedding Ring Market report offers a comprehensive valuation of the marketplace. It does so via in-depth comprehensions, grateful market growth by pursuing past developments, and studying the present situation and future forecasts based on progressive and likely areas. Each research…

How to properly allocate your marketing resources to get the best value for your budget. Read full story

A list of 30 questions the prospective customer may be asking you. Read full story

An article on how to avoid other company’s common digital mistakes. Read full story here

Valuable seminars for the wedding pro, held in a magnificent setting. See full story

Competing on price is not the only way to bring in customers. Full story here

How to attract LGBTQ couples now that the competition for their business is more fierce. Full story here

Five tips for creating relevant content for your audience. Full story here

A guide to understanding how the different social media profiles work and how to prioritize the ones that will fit your business best. Full story here

Global Semi-Finished Wedding Ring Market 2018 | Invant Research Research report Global Semi-finished Wedding Ring Market extracts the most crucial facet of the Semi-finished Wedding Ring market and represents them in the form of an extensive and cohesive document. The…

85% of consumers trust online reviews as much as personal recommendations. Here’s how to leverage that power. Read full story

Overwhelmed by the amount of social media work you have to do? These five tips may help. Full story here

Because you can never have too many… See full story

Google denies much association between the two, but here are some ways a strong social media presence helps your SEO. Read story here

No matter the size of your business, the time has come to start using big data for constructive purposes, particularly on social media. Full story here

Live videos on social media are quickly gaining popularity as a part of video marketing strategy. Full story here