A marketing platform for social media marketers called Socialbakers released its latest predictions for the coming year. See full story

Six tips to propel your sales team forward. See full story

Johnathan Ruggiero’s company is restructuring its approach in the wake of the increasing popularity of DTC companies. See full story

The latest option will allow small business owners to display product catalogs on the app. See full story

This easy guide shows you how to keep a steady flow of clients. See full story

If you want to stand out in the crowd on Instagram, carousel ads can help. See full story

Knowing your audience is only one of the requirements to spending your time and money wisely on social media. See full story

Blogging can be a boon to your business – here’s why. Read full story

Forging solid relationships with your customers throughout the client lifecycle. Read full story

10 must-have digital marketing items. Read full story

5 tips to make your hotel stand out from the rest. Read more here

Some tips on handling a tricky situation. See full story

Hints from the aviation industry that you can apply to your own business in regards to online presence. Read more here

If you want Google to love your content, follow these tips. See full story

How to understand this valuable strategy. See full story

Tradeoffs of small business digital marketing. Read more here

How to avoid having your messages deleted into oblivion. Read more here

According to a survey by Ooma, Gen Z would rather have direct and personal conversations over all other means of communication. Read more here

Mini profiles and advice on which one will serve you best. See more here

When the average consumer sees 10,000 ads per day, how do you find ways to distinguish your business from all the rest? Read more here

Five tips to market wedding venues successfully. Read more here

Here are a few key highlights from the report which uncovered how social media users from across the U.S. interact with brands on social platforms, and the ways those interactions influence their buying decisions. Read more here

How to stand out from all the social media clutter and brand your company effectively. See full story

Generation Z is growing up and showing different preferences than the generations before them. Here are some marketing trends to consider to reach them. Read story here

With the popularity of social media, many photography businesses are left wondering what is the best avenue of marketing and whether or not a website is necessary. Read full story here

Via conversations with photographers, photo editors, art producers, and customers, this article reveals hints to make your marketing shine. See full story

A list of reasons why you might want to take your business to Instagram. Read full story

What are the most cost-effective strategies you can use? Read more here

LinkedIn announced a new tool today that will allow businesses to show their individual availability, industry expertise, skills, and geographic location. Read story here

The digital shopping experience is being transformed by the use of “shoppable pins” among other features. Read full story

Reasons why marketers must understand the necessity of social media in their content strategy. See more here

The CEO of HubSpot discusses what they are and how to remedy them. Read more here

A guide to the benefits of using Facebook Places. See full story

Discover why you may want to target some low volume keywords by using them in your SEO strategy. Read more here

How to find it on your site and what to do about it. See full story

How to improve the bottom line for your business with these magic words. Read full story

Why the round-the-clock support provided by a chatbot may be just what your small business needs. Read more here

Certain business page info sections will be removed as of August 1 this year. Read more here

Google has been researching how to add in more social platform-type business tools into its search results via its Google My Business profiles. Read more here

Objectives to consider when using videos to market your business. Read more here

It is forecast that by 2020, social media experiences will become increasingly immersive. Here’s how. Read more here

Important advice for travel advisors to maximize their presence, engage with their existing clients, and gain new customers. Read full story

13 easy-to-follow tips from the Forbes Agency Council. Read full story

Creating positive posts and engaging with your audience with the power of positivity. Read more here

A survey by Outbound Engine found that 58 percent of business owners spend less than five hours a week and five percent of their revenues on marketing activities. Read full story

Creating a consistent business message is essential, and linking your company’s social media accounts can help do that. Read more here

Key approaches that can help businesses of all kinds succeed. Read more here

How to use apps to save time and improve your marketing. Read more here

Several social media professionals and boutique business owners discuss four specific platforms which have delivered results for them and their clients. See full story

A CRM application manages contacts, accounts, leads, opportunities, quotes, orders, service tickets and other points of data entry among other things. Read more here

These ten direct mail services will help to enhance your marketing efforts. Read more here

Smart marketing is imperative. Here’s how to decide what strategies or tactics will work best for your business. Read more here

A leader in small business solutions, Constant Contact conducted a survey detailing critical success factors. Read more here

Are you making one of these easy-to-fix errors? See full story

Scattering yourself willy nilly across all platforms at once can be a recipe for failure. See more here

—By Meredith Monday Schwartz, CEO of Here Comes The Guide Has this happened to you? You get a steady stream of inquiries from couples interested in your wedding services. You respond quickly to each couple with your info packet. But…

A lack of money doesn’t have to lead to a lack of marketing. See full story

While digital marketing strategies may vary among businesses, there are at least three key benefits to using this type of marketing. See full story

Facebook is introducing an updated version of its Ad Manager app, including a new “cost cap bidding” option for campaigns. Read full story

Are you missing out on the powerful potential of e-mail marketing? See full story

Questions to answer to help you gain insight and propel your business forward. Read full story

Experts share characteristics of businesses that manage to hold their own and then some. See full story

Content marketing can help with so much more than just SEO. Here’s how. See full story

BrandMuscle’s “State of Local Marketing” survey reports that paid search is being deprioritized by SMBs in their overall marketing mix. See full story

Cost-friendly ways to get the word out about your business. See full story

This helpful infographic details fundamental tasks and essential steps to take to generate leads in your social media platforms. Full story here

Stand out from the competition with these lesser-known tips. See full story

Guidelines to help you choose wisely. See full story

Need some inspiration and hints? These winning ideas will get you moving in the right direction. See full story

How and why to grow your Twitter universe. Read more here

Information on how best to optimize your Facebook ads. Read full story

If you use and/or rely on social media for your business, last Thursday’s outage should have been an eye-opener. Here are the lessons to be gleaned from the “black out”. Read more here

Ways to effectively use social media marketing to gain new customers. See full story

Tips on how to promote your brand to your target audience. Read more here

Facebook isn’t the only game in town. See full story

SEO 101. Read full story here

Forbes Communication Council discusses the trends they see coming for this year. See full story

New tactics for small business marketing are emerging – here’s how to explore all avenues. Read full story

Anete Lusina discusses how an overly filtered representation of your work could be detrimental. Full story here

Per a study by Wyzowl, 87 percent of businesses now use video as a part of their marketing strategy.  Read full story

Their pros and cons… See full story

Certain brands don’t acclimate well to certain marketing tactics. Here’s how to determine whether or not yours does. Read more here

Here are five digital marketing trends business owners can expect to see this year. See full story

There is a boom in vertical videos. Here’s why. Read full story

Reasons why brands need a solid conversational marketing plan in today’s world. See full story

Hints and information on selling an elaborate wedding plan. Read full story

If you have a tight budget, try these ideas to boost your business. Read more here

A handy checklist to optimize your business page. See full story

Some of the most popular and well done social media blogs that you need to know about. Read full story

Hints on how best to proceed with marketing on this social media giant. See full story

Avoid wasting money needlessly. Here’s how. See full story

The fact that SEO “rules” change constantly don’t make it easy for any business to keep up. Here are some tips for this year’s predicted trends and what to look for. See full story

A quick read to keep up with the latest important developments. Full story here

When consumers read these reviews, they place themselves in the situation being described. Read more here

An independent social media advisor gives his thoughts on what brands should avoid in 2019. Full story here

The advantages to link-building and how to successfully drive traffic to your site. Read more here

With Instagram having 1 billion monthly active users worldwide, it’s a good idea to utilize the best tools available to ensure your success. Read full story here

Here’s the number one step. Read more here

93% of marketers claim that they have new customers, courtesy of videos. See full story

Phone calls are projected to come back into fashion. Is your business ready for it? See full story