Thanks to Amazon, consumers now have heightened expectations from even small businesses. See more here
Thanks to Amazon, consumers now have heightened expectations from even small businesses. See more here
WARE, Mass., July 6, 2021 /PRNewswire/ — Roberto Torres is proud to offer his newly released book, The Local Marketing Handbook. This book shows the importance of marketing within a business’s local community, discussing the context of reaching local customers and explaining the best ways…
While engagement is a concept that many use as a success metric, there are better things to track. Read story here
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Various jewelers offer up their opinions on why they do or don’t choose to follow up. Read story here
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As they enter a long anti-trust investigation, Google announced it will block third-party cookie tracking through Google Chrome – how could it impact hotel marketing? See full story
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The seven part video series aims to provide social media managers with skills they need to maximize performance. Read more here
There’s a long-running debate about how venues, like yours, should handle referring other services to your couples. Some referrals are based upon personal relationships. Some are more transactional. Of course, you should never refer anyone who would deliver the kind…
This video provides tons of helpful tips and information on starting and building your business. See full story
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The collective was formed to promote the idea of microweddings and serve as a model for other vendors. See full story
Seven new and emerging social media marketing opportunities you’ll want to brush up on. See story here
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Having a strong differentiator is key to making your brand stand out. See full story
Special Events online magazine discusses how adding rentals to your bottom-line can fit. See more here
“Elopement Wedding Packages” are the latest strategy by luxury venues to market their event spaces. Read more here
The work never ends with SEO, but the results are worth the effort. See story here
How to make your business boards stand out among the others. Read story here
Email marketing is often neglected, but is actually more powerful than ever. See more here
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Small advertisers are up in arms over Facebook’s automated ad systems due to inflexible account blocking tools and a lack of customer assistance. Read more here
Nextdoor users are highly invested in supporting their local businesses, which could be a boon to your social media strategy. See full story
Creating a plan can be daunting, but is necessary for entrepreneurs trying to expand. See more here
While your brand resides in many places online, the only place you have full control over is your web site. Read more here Photo by Designecologist from Pexels
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What social media marketers should be preparing for as they map out their plans for the new year. See full story
How to improve your 2021 marketing strategy with hybrid events. See full story
This infographic could be key to improving your business in 2021. Read story here
These hints will help any business thrive during and beyond the pandemic. See full story
While the offer of a free website is tempting, there are several valid reasons why you may want to avoid them. See full story
The process of creating an engaging marketing funnel begins when someone downloads a lead magnet. Read story here
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How best to utilize a $500 per month marketing budget. See full story
Four areas to consider going virtual with, to save time and money. Read more here
Whether you need more convincing that it’s worth your time and effort or you’re ready to dive in and get started, this guide lays everything out for you in clear, simple terms, explaining the most difficult jargon to comprehend in…
An infographic highlighting the key differentiating features of popular social media brands. See full story
Tips on what you can do differently to start booking more clients and filling up that diary with profitable engagements. Read more here
Three reasons why social media is not enough. See full story
In order to stay present and engaged online throughout the holiday season, you don’t need to spend hours curating your social media. See full story Photo by energepic.com from Pexels
A lot of the problems stem from old ways of thinking about marketing. Read story here
Some event professionals are happy to take full ownership of their brand presence. Here’s how to do it. See full story
In a sea of competition, how will you stand out? See full story
How to establish and use venue partnerships to get your wedding planning business rolling with new leads every month. See full story
Brief reviews on top-notch analytics suites geared specifically for small businesses. Read more here
The all-in-one management tool simplifies managing Facebook and Instagram from a single platform. See full story
Better management of customer care is responsible for a significant increase in customer satisfaction, according to new research from INFORMS Journal Information Systems Research. Read full story
If social media marketing is a big part of your overall marketing strategy, boosting your Facebook advertising is an expense you may want to seriously consider. See full story
With more than 800 million monthly active users, you may want to consider it for your next marketing platform. See full story
From client service to sales to marketing, here are a few tips to aid jewelers in getting that sale. Read more here
Valuable marketing tips to gain more leads and bookings. See full story
What are the advantages of creating ads on Facebook? Read story here
To get the most out of your marketing efforts, you need both. See full story
Hints on getting your messages noticed amongst all the competition to be the engagement ring store of choice in your area. Read more here
Here’s how several brands within the wedding industry have changed their marketing and launched innovative partnerships, social media campaigns, and websites in order to remain relevant. See full story
With 335 million users, the Pinterest platform is marketing gold. Read more here
Visual email or video campaigns can trump massive ad buys. Read more here
Six marketing tactics to keep your business afloat. See full story
Ensure you’re hitting the right marks with these tips. See full story
Five of the top strategies for keeping your social media campaigns afloat. See more here
Eight steps for better business. Read more here
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Facebook Shops will provide a way for businesses to set up a single store on both platforms. Read more here
Revisit your marketing strategy with these hints. See full story
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Eight tips on growth in a difficult season. See more here
A discussion from various business owners on ways they are dealing with cancelled contracts. Read story here
How service-based businesses can implement a plan to make affiliate marketing work for them. See story here
Tips to keep your marketing afloat during this overwhelming time for businesses. See full story
An online course for wedding pros by Love Stories TV. Read more here
Great marketing plans to boost your business. Read full story
Four principles to help you understand this valuable and searchable tool, plus an opportunity to attend a free masterclass. See full story
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Four marketing strategies to implement now. See full story
What are the must-have content marketing tools you should start using today? See more here
How can you offer help during this unprecedented time? See more here
Marketing Agency Steps Up as a Small Business Helping Other Small Businesses Stay Digitally Connected with Customers During COVID-19 Global Pandemic LOS ANGELES, April 8, 2020 /PRNewswire/ — The recent global COVID-19 pandemic has created uncertainty for all and America’s…
Tips on getting creative with your wedding photography business. See more here
Tips on ways to make your existing content continue to work for you. See full story
The Toronto-based all-in-one AI-powered marketing platform, is introducing new “pay what you can” pricing intended to support small business owners worldwide. Read more here
A definition and benefits to social selling and how you can get on board with it. Read more here
An overview of comprehensive information on Facebook targeting methods. Read full story
Marketing department roles that are crucial to fill to ensure the best chances of success. See full story
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Small businesses should be aware of these seven hot trends in marketing. Read full story
The secrets to great marketing to help build a business you can be proud of. Read more here
The two most popular web hosts go head-to-head and are evaluated by CNET.com. Read full story
Trade shows can be seen as an outmoded tool, but they’re not. Here’s why. Read more here
Email marketing helps businesses to acquire and retain customers. Here are the most essential marketing lessons to achieve this. See full story
These key relationship-building marketing strategies will aid in building those connections. Read more here
